Apple Sets the Stage for WWDC 2023 with New Twitter Hashflag

WWDC 2023 Hashflag

With just a handful of days remaining until the highly anticipated WWDC 2023, scheduled to commence on June 5 with an exciting opening keynote, Apple is actively gearing up for the event by unveiling a fresh Twitter hashflag icon that appears when users compose a tweet with the hashtag #WWDC23.

In a recent blog post on the Apple Developer website, Apple tantalizingly hints at the upcoming event and extends an invitation to developers to join in and discover how to “code new worlds.”

The employment of the tagline “code new worlds,” previously unheard of from Apple until now, serves as a strong indication of the imminent unveiling of its first new software platform since the introduction of the Apple Watch back in 2014. Anticipations are high for the announcement of the Reality Pro headset at WWDC, which is expected to run on xrOS, an entirely fresh software platform created specifically for developers.

For those who may not be acquainted with hashflags, they are specially designed and paid icons that are displayed alongside specific hashtags on the Twitter platform. When utilizing the hashtag #WWDC23, you will be able to see the corresponding hashflag accompanying your tweet.

For this year’s WWDC, Apple has introduced a custom hashflag featuring the iconic Apple logo adorned in a captivating blend of blue, purple, pink, and black hues. Since 2020, Apple has been utilizing these unique hashflags to enhance event visibility and generate excitement on the Twitter platform, further building anticipation among users.

According to reports from sources such as The Information, it has been suggested that xrOS, the anticipated software platform by Apple, will incorporate a feature that enables users to create AR “apps” using Siri without the need to start from scratch. This concept is reminiscent of features already available in Meta’s headsets. For instance, Meta’s Quest headsets offer an application called Horizon Worlds, which empowers users to build 3D environments and worlds without requiring coding skills.

If the information holds true, Apple’s implementation of a similar capability in xrOS would provide a user-friendly approach to AR app creation, making it accessible to a broader audience. This aligns with the trend observed in the industry, where platforms strive to democratize content creation and empower users to express their creativity in immersive ways.

Mark your calendars for Apple’s highly anticipated annual Worldwide Developer Conference keynote address, scheduled to take place on Monday, June 5, at 10 a.m. PT/1 p.m. ET. Stay tuned to for extensive coverage in the days leading up to the event, ensuring you don’t miss any crucial updates and insights.



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